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  • The Coach Create Experience

    40.7128° N, 74.0060° W

    "The idea is to personalize your Coach item and truly make it your own"

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    Coach invited us to their pop-up Atelier at Le Serpent in Montreal to experience “Coach Create.” The idea behind the service is an design-it-yourself experience that takes customization to the next level. Customers can add charms, monograms, hangtags, and many more items. The idea is to personalize your item and truly make it your own.

    We decided to personalize their travel organizer in black and monogramed “MITH” on the the top. The service is now available online and at select Coach stores.

    If you live in Montreal the service is available at Carrefour Laval.


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    Words & Photography: Marcus Troy
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