• We believe in experiencing everything first hand, because it speaks to our credibility and our ability to tell compelling narratives. We pride ourselves on being cultural participants. We want to know everything about everything. The goal is to share the best things the World has to offer with you, our audience. We live to tell stories that excite and inspire. We try to reach those with a discerning taste, and an appreciation for luxury, heritage, and quality. Most importantly, we want to reach individuals who aspire to be great.

  • Archives

    • My Life

    My Life: Project New York Recap

     

    This was part of the MADE BY section. I sat down with jewellery designer Gabriel Urist, who made me a ring out of peach seed. Watch a quick video here

     

    Bowery Lane Bicycles were being made on the spot. Handcrafted Vintage Inspired Bicycles that are made in New York City.

    Falling Whistles unveiled some new collaborations.

    Intelligentsia set up shop once again serving amazing coffee to the industry.

     

     

    Torono native, Gregory Allen showcasing at a trade show for the first time.

     

    The ever so talented Hatford Denim Company set up their workshop and started making denim on site.

    NBA player John Salmon previewed his new collection Salmon & Brown at project. The collection had some really nice pieces.

    The BKC is really a problem.

     

     

     

     

    The BKC

     

    The Blind Barber set up a barber shop and started cutting hair everyday for 3 days. They must have cut over hundred people.

    Dee & Ricky came through.

     

     

    Speakeasy

    Technology is changing the game…more on that later

    Splashlight Studio came in and turned Project into a full fashion shoot. Lights, camera, action.

     

     

    Made By

     

     

    The game is changing…

     

    People are expecting more and the experience has become the standard.

    I am very happy and proud to be involved in the evolution of what we know as a tradeshow. I had the opportunity to curate a Blogger project for Project and also continue my journey as the official Project correspondent. This task involves me sitting down and having intimate conversations with the some of the leaders of the fashion industry, from buyers, to retailers, designers, brands, stylist, pr firms and bloggers.

    “Something just feels right” seemed to be the common sentiment throughout the week.  I’m not sure if it was something that people could have put their finger on but they just all knew that something special was happening.

    There were so many great initiatives activated at the New York Project show. The “Made By” platform was incredible, brands from all of the country set up workshops and designed and created products on the spot. The Blind Barber initiative was outstanding, they set up a barbershop in the middle of the show and cut hair and served drinks as if they were in their shop in LES.  I am not really one to tout my own horn but the Blogger Project was fantastic, I gave brands the opportunity to meet their favorite bloggers and the bloggers had the chance to work with their favorite brands. They created content on the spot and showcased it through multiple social media outlets.

    I think Project as a tradeshow is setting a new standard for industry. The visionaries behind this brand really have a grasp on what the world and our industry needs. So many great brands and people walked the floor and were utterly impressed by the décor, layout, initiatives and the vibe.

    We will be recreating this experience in Las Vegas. See you guys in a couple of weeks.

    Make sure you check back for all the videos documenting this experience.

     

    Further reading