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    • Cool hunts: Rogan x Kershaw Knife

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    This knife collaboration between Rogan and Kershaw knives is definitely a cool hunt for me, no pun intended. This is a limited-edition collaboration comes in matte black finish and is engraved with different sayings from Rogan’s graphic archive.

    Exclusively at Rogan, 91 Franklin Street, NYC $150

    “Coolhunting is a term coined in the early 1990s referring to a new breed of marketing professionals, called coolhunters. It is their job to make observations and predictions in changes of new or existing cultural trends. The word derives from the aesthetic of “cool“.

    Further reading