• We believe in experiencing everything first hand, because it speaks to our credibility and our ability to tell compelling narratives. We pride ourselves on being cultural participants. We want to know everything about everything. The goal is to share the best things the World has to offer with you, our audience. We live to tell stories that excite and inspire. We try to reach those with a discerning taste, and an appreciation for luxury, heritage, and quality. Most importantly, we want to reach individuals who aspire to be great.
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  • Press: The BKc – The Brooklyn Circus

    This was probably 1 of my favorite interviews!

    Check this out http://thebkcircus.com/editorial/im-coming-home-again/


    There have been many codes documented throughout world history, some that decipher formulas, while others break down the composition of the human body. But when it comes to blogging for a living, Canadian born, Marcus Troy was knee-deep in the platform which has now changed the way people think, act, dress and consume information. Mr. Troy, which has been dubbed the Marcus Troy Experience, has become a household Internet name with brands from all over salivating at the opportunity to apply a piece of his consulting brain to their brand.

     

     

    Incredibly humble with an understanding that he still has much to learn, Troy has made a global and permanent impression in an extremely fickle market where with the next 140 characters or post written, everything could potentially take a devastating turn for the worse.  What stands out most about the young consulting tastemaker is his etiquette and approach toward his craft. Yes, there are rules to this matrix and Troy has played a quiet, yet pivotal role in the design of it all.

     

    Not claiming to be the originator of what I’d call lifestyle blogging, Troy was definitely one of the first, “Back at that time there weren’t many blogs or websites doing what we were trying to do. Before the Hypebeasts’, High Snobietys’ and SlamXhypes’, It wasn’t long after, but it was definitely before.” The son of West Indian parents, blogging came about very naturally. He happened to land upon a medium where he could touch everyone aside from the people in his immediate circle, “Blogging came about organically; I had a friend who at the time who was trying to start an online magazine. We wanted to let people know what was going on in our city. We partnered up and started an online mag. At first it was really local, I proposed that I come on board and make it global, I’ve always been the guy that tells my friend what to wear, where to go, who to see. So speaking about it online was kind of a natural progression.”

     

    Troy saw the world from a global perspective early on, “I guess first having a love for planes, I would travel to my parents hometown of Trinidad and Tobago as a youngster and I remember driving down to New York and having this fascination with seeing other places.” He discusses an experience that changed it all, “I flew to London and I remember getting upgraded on that plane. They bring you all the accessories that come with a first class flight, the food was incredible and I was thinking ‘Man, this is the life.’ When I touched down in London I was like this is what it’s about, discovering new things. It really solidified what I wanted to be doing and how I wanted to be doing it. That’s when I decided the world had so much more to offer than my neighborhood.” Unlike other individuals who pridefully boast about their native roots, Troy sees himself as a global citizen and sometimes he catches negative feedback for it, “I’ve been able to see Asia, Europe, North America, and Canada and it’s been a great experience. I didn’t feel like I was going to be tied down to Montreal as a city and I get flack for that because people feel like I should be repping my town or my borough, but for me, I rep the world, I would move to Japan tomorrow.”

    FULL Interview here  http://thebkcircus.com/editorial/im-coming-home-again/

    Thanks to the BKC fam for showing love and Dale Coachman for a great interview.