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    • MTTV: The First-Ever Lauren Online Fashion Show

    “Experience the Spring 2010 Collection from Lauren Ralph Lauren and visit RalphLauren.com to hear commentary from Americas Top Fashion Editors and shop the looks”

    The show is now live at http://www.RalphLauren.com/Lauren

    Lauren by Ralph Lauren is pleased to announce, this Wednesday (3/17), they will host their first-ever online fashion show for their Spring 2010 collection bringing high-fashion to everyone at http://www.ralphlauren.com/Lauren. What’s even better is that your readers can shop their favorite looks instantly by selecting and purchasing the styles directly as the models walk the runway.

    The show will feature commentary (simulating the real-life chatter that comes from the front rows) from the industry’s most-seasoned fashion editors including Marie Claire’s fashion director Nina Garcia, Harper’s Bazaar’s executive fashion and beauty editor Avril Graham, Cosmopolitan’s fashion director Michelle McCool and O, The Oprah Magazine’s creative director Adam Glassman.

    Viewers will have the option to hear any/all of the editors’ remarks as the looks come down the runway. After the show concludes, viewers can seek style advice and tips directly from the editors by utilizing a unique Q+A capability.

    Further reading