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    • Looks: PUMA x Frank The Butcher Present: B.A.U. ‘Eat What You Kill’ @PUMA @FrankTheButcher @BAU_EWYK

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    Model-9PUMA and Boston-area designer/producer Frank The Butcher and B.A.U. (Business As Usual) proudly present Eat What You Kill (EWYK).

    The collection is inspired by Frank The Butcher’s ethos “Eat What You Kill” meaning that everything is earned, never taken. Furthermore, it showcases his sharp knowledge in streetwear and music, as the aesthetic is reminiscent of the ’90s.

    The sneakers, EWYK OG Blaze of Glory and EWYK R698, are reestablished with smoky grey nubuck uppers, along with details like embossed suede and leather for texture. The colourways for both shoes are trimmed in B.A.U.’s standard black, white and gold brand that are further complemented with gold lining and outsoles.

    An accompanying jersey, beanie and headband are also seen. The EWYK L/S Jersey extends traditional uniform details, 3/4 sleeves and beveled number. While the headwear consists of black, white and gold waffle-knit fold beanie, complete with EWYK badge emblem, and a striped headband.

    The Puma x BAU EWYK collection will release on October 30th exclusively at The PUMA Lab Powered by Foot Locker, Footaction and The PUMA Store locations.

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