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  • Coolhunts: DC And SE Racing Launch The PK Ripper Fixed Gear Bike Project

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    Bikes seem to be a recurring theme in my coolhunt section! First it was limited edition sneakers now it’s limited edition bikes?! I really need a new bike in my life and this project seems very interesting. This bike drops July 15th which is right around the corner, I might need to get my hands on one of these. Pretty Dope!

    Press Release

    DC AND SE RACING LAUNCH THE PK RIPPER FIXED GEAR BIKE PROJECT

    May 18, 2009 – VISTA, CA –DC is proud to introduce the PK Ripper Fixed Gear, the third installment in a series of limited edition bike projects from DC and SE Racing, all designed to embrace the heritage of the brand and the sport. A collector’s item, the PK Ripper Fixed Gear bike production will be limited to only 2,500 bikes worldwide.

    The Fixed Gear collaboration mixes a touch of 1970’s bike nostalgia with modern bike performance features. Inspirations for the PK Ripper Fixed Gear bike‘s design aesthetic stem directly from the original DC x SE Racing PK Ripper collaboration. The new fixed gear bike design details are directly inspired from the classic PK Ripper BMX bike, complete with Floval tubing, Landing Gear fork and Looptail rear end. This blend of old school BMX and a modern fixed gear bike not only takes its cues from the PK Ripper BMX construction but also its colorways—Matte Black and Ball Burnished Silver.

    DC and SE Racing first joined together in 2007 for their exclusive limited edition project “30 Years of Radness.” The project honored 30-plus years of BMX history, and DC and SE Racing celebrated with a re-release of the PK Ripper bike in its original aesthetic for an exclusive limited edition quantity. In 2008, DC and SE Racing joined forces once again with the release of the DC x SE Racing 24” Quadangle. The Quadangle, or the Quad Looptail as it was known, was a 1980’s freestyle classic, and for the second collaboration DC and SE Racing re-released the BMX bike in for the first time ever, in a 24” version the same classic frame.

    The DC PK Ripper Fixed Gear bike’s Matte Black and Ball Burnished Silver colorways will both be limited to only 1,250 each worldwide. The bike will be available for $1,000 at select boutiques and specialty bike shops worldwide.