• We believe in experiencing everything first hand, because it speaks to our credibility and our ability to tell compelling narratives. We pride ourselves on being cultural participants. We want to know everything about everything. The goal is to share the best things the World has to offer with you, our audience. We live to tell stories that excite and inspire. We try to reach those with a discerning taste, and an appreciation for luxury, heritage, and quality. Most importantly, we want to reach individuals who aspire to be great.
  • Archives

  • A Marcus Troy & Levi’s® Collaboration

    45.5017° N, 73.5673° W

    "WHETHER YOU’RE SHOPPING FOR A T-SHIRT, SWEATER, JACKET OR A PAIR OF JEANS, THERE’S NO SHORTAGE OF ESSENTIALS AT LEVI'S"

    Reading Time: 2 minutes

    On May 20th, Levi’s® celebrated the day founder’s Levi Strauss and Jacob Davis received the patent for the rivet pocket, which lead to the invention of the original blue jean. It has since gone from being worn in a workwear setting to a beloved piece that’s found in almost every closet.

    A few days later, the Levi’s® store in Montreal re-opened its doors after extensive renovations. We helped celebrate the occasion by picking out a few of our favourite pieces from their latest collections.

    That being said, the first piece I reached for was the 501® Taper Fit Limited Edition Selvedge Jeans. They are made with a special selvedge denim that’s accented with Levi’s® markings on the stitching, as well as a gold button fly.

    One of my wardrobe goals is to have every staple jacket in leather. When I walked into the store, another piece that caught my eye was a Levi’s® Trucker jacket made from smooth Buffalo leather. This is definitely a one-of-a-kind item that I knew I had to style with the 501® jeans. For my final outfit piece I added the comfortable gray Sunset pocket tee. With the summer fast-approaching, having a lightweight t-shirt is necessary. Plus the pocket is useful for holding sunglasses and other small items.

    If I had to recommend a place to go to start building your wardrobe, it would be Levi’s®. Whether you’re shopping for a t-shirt, sweater, jacket or a pair of jeans, there’s no shortage of essentials.

    Browse the latest Levi’s® collections here.


    Levi’s Buffalo Leather Trucker Jacket
    Levi’s 501® Taper Fit Limited Edition Selvedge Jeans
    Levi’s Sunset Pocket Tee


    This post is sponsored by Levi’s® Canada. In exchange for this post, I have received perks in the form of products. All opinions on this blog are my own.


    Words: Marcus Troy
    Photography: Naskademini