Retail: Indigo Farm Pops Up @ Fred Segal- 07.11.08
July 23rd, 2008
I was shopping LA today and I rolled into Fred Segal in Santa Monica and came across the Indigo Farm pop-up store. The store was cool and the product was even fresher. Raw selvage denim, expensive jersey t-shirts and twill pants. The store looked like a lumber yard and had great raw aesthetics. It was just a po-up shop so the build out could not be so crazy, but it got straight to the point.
pics via notcot
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[...] I said in my retail post Fred Segal has a pop up shop of the brand Indigo Farm. I posted a couple of pics of my favorite [...]