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    • News: Nike Zoom City Basketball Arena @Nike

    q0vUDMHSJ1744lkUAzY5ffhEZRQXkofxZlKg2Sm0UBs,8X-NU2osL8l4aZp-W6S6RV6H0ynB3iOlosQFer5sy8o rv2Dt67iFDj6s3035uUuojHSjkgCLdZtpAok-GzPfJk,NY4y1wS1X_UCmcyHoJUbDaHu19ecgfvj14Qpsll8Y6s OeEGsxlK1mp-b2VgkNAfMHvi1OTvYJjev4L7_nOk4P0,S-p0qtnvhfC5ZY6SqR06uKH4PCQVM9jDoEvJERExV6E Aw9Ij7YE8fqWMP7QhFxxC46ofSsynAP3aQa6H-3xnck,sc9VaFtA4lscIsI4GJsKSC958Tz8koFBiLMm9jdUh5g 6w2wgrzqydx7oUpdhEsL449tcV0tgThomH11obAoYOM,Et9H6ACETVBZZQPBCnamRA4LztfLqVpKJmeFPEFREN0Nike will transform parts of New York City into Zoom City for the week of All-Star, redefining the way basketball fans and sneaker aficionados experience the game from court to culture.

    Step into the future of basketball at the Zoom City Arena. Zoom City Arena is a state-of-the-art basketball facility featuring a full-sized LED basketball court that brings graphics and video to life.

    The regulation-size court incorporates a fully programmable LED screen to run content and interactive training programs. Consumers are invited to witness and work out with the best Nike athletes and Nike Master Trainers through virtual training programs and the signature move sequences of some of the best in the game.

    Consumers can sign up for court access through nike.com/nyc. Zoom City Arena is located at 419 Canal Street, New York, and will be open Feb. 13-15 from 10:30 a.m.-10 p.m.

    Take a peek inside the arena:

    Further reading