• We believe in experiencing everything first hand, because it speaks to our credibility and our ability to tell compelling narratives. We pride ourselves on being cultural participants. We want to know everything about everything. The goal is to share the best things the World has to offer with you, our audience. We live to tell stories that excite and inspire. We try to reach those with a discerning taste, and an appreciation for luxury, heritage, and quality. Most importantly, we want to reach individuals who aspire to be great.

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    • MTTV: PROJECT 10 Curated by Selectism

    My conversation with Jeff Carvalho of Selectism at PROJECT Las Vegas.

    This season PROJECT 10 brought together a group of brands that represent the emerging “tailored performance” trend. These brands represent a community of artisans who create product for a man who works hard and plays hard. He is inspired by design and function and looks for recreational attire that represents his overall sense of style. He is a city-dweller with a voracious appetite for sport, yet whether surfing, biking or camping, he demands not only quality but also innovation.

    PROJECT 10, 3rd Edition curated by Selectism

    brands:

    – 4 Stroke Jeans
    – Lunettes Kollektion
    – A Kind of Guise
    – mors footwear
    – Ebbets Field Flannels
    – OUTLIER
    – George Guest
    – Poler Camping Stuff
    – Kitsuné TEE
    – Triple Aught Design

    Credits
    Produced by

    PROJECT & Marcus Troy

    Filmed by

    Unknown Collective for PROJECT

    Directed by

    Marcus Troy for PROJECT

    Edited by

    Unknown Collective for PROJECT

    Further reading