It has been roughly two months since Kendrick Lamar has dropped a new video from his latest album DAMN. The first was “DNA.” now it’s followed up with “ELEMENT.” The video, which is directed by Jonas Lindstroem and The Little Homies (Kendrick’s directing alias alongside TDE President, Dave Free), is steeped in conflict and the search for peace. We see the artist and other members embroiled in heated confrontations, while nuns stand solemnly in formation. This violence is then passed down to the younger generation and the cycle continues.

What song do you think Kendrick will do next?

Watch the video above.


No TweetBacks yet. (Be the first to Tweet this post)