Jun 3

My Life: Vintage the New, New?

Category: Footwear

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These are the “NEW” meaning 2008 Puma easy rider (machine wash) That are available at Overkill Berlin. Our kids and the future genearation are going to have a hard time differentiating what’s new and what is old and what’s retro’d. Lucy I think you got some splaining to do!

ps: I would never wear these, I just wanted to put it out there.


Can’t we just get some new sneakers? I’m just asking…

About: Info:
In 1978, the PUMA Easy Rider hit the scene as a trail runner – and also a revolutionary

release in the footwear market. Its dimpled PU midsole and rugged outsole lugs gave it a

very aggressive and technical look at a time when running shoes were primarily

constructed out of EVA. In addition to attracting runners, the Easy Rider also caught the

attention of lifestyle consumers, which catapulted the shoe into the classics hall of fame.

Back by popular demand, we are offering an exclusive collection called the “Machine

Wash” Easy Rider pack, consisting of the first three colorways PUMA introduced on the

original pattern.

Offered with two lace options, the upper features distressed suede overlays along with

lightweight nylon underlays. Back in the day, the only way to get these kicks clean after a

trail run was to chuck them in the waching machine (which was also believed to improve

the shoe’s fit and comfort).

Repeat washings gave this shoe a worn-in look, and so with this collection, it was our

mission to finish the Easy Rider with an authentic worn-in “Machine Wash” look that
captures its original aesthetic.

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