Converse Continues To Modernize Its Offerings With The New Auckland Modern @converse #conversemodern
In continuation of its push towards modernity, Converse has looked through its repertoire and it has chosen the Auckland Racer as the next sneaker to undergo an update. Much like the All Star Modern, the Auckland Modern is constructed from Nike’s Hyperfuse material, which fuses three layers, synthetic, mesh, and TPU (Thermoplastic polyurethane) to form a lightweight upper. While a Phylon outsole serves to provide comfort and flexibility as you go about your day.
For those who have always wondered where the name of the sneaker came from, the Auckland Racer takes its name from the city in New Zealand. The country is said to be the birthplace of fitness running, and it was there in 1962 where Nike co-founder Bill Bowerman discovered the fad, which later led to him creating training routines and writing pieces about running. It was not until 1984, where the Auckland Racer made its first appearance in the Olympic Games in Los Angeles. Afterwards, it rose to popularity thanks to its technology and vibrant colours.
For the 21st century, Converse has kept the heritage that the Auckland Racer carries but modernizes it with its new construction. It is no longer regarded as a running shoe but its sleek aesthetic and its upgraded features makes it a sneaker that you can spend all day in. It is available in Black/Soar, Black/White, Black/Lucid Green, Black/Action Red and Black/Dark Grey colourways.
The Converse Auckland Modern sneaker collection will be available starting July 21st, 2016 for $130 CAD. You can pick up a pair exclusively at Foot Locker on Yonge Street in Toronto or online at Converse.