As most of us know, March 26th is the official anniversary of Nike’s iconic Air Max 1 sneaker. In the days leading up to the date the sportswear brand has decided to dedicate the month of March to everything Air Max. What has been announced is a myriad of releases featuring old favourites and more.
Meanwhile in the city of Toronto, Nike has launched a massive bus into its streets. The bus is not hard to spot as its wrapped in the same orange colour that the original sneakers are packaged in. Moreover, in the days leading up to the 26th, the bus will be making stops all throughout the city. If you get a chance to step inside, you’ll learn everything you need to know about the Air Max’s 3o year history. Plus as an added treat, thirty of the sneaker’s rarest designs are on display. You’ll also get a token that you will insert into their special Air Max Gum Ball machine that will either dispense limited-edition pins, a ticket to the Nike ‘SNEAKEASY’ preview event on March 25th or the chance to purchase one of 30 Air Max 1 grail sneakers at its original cost of $87.
Stay tuned to Nike Toronto for more info. You can also check out where the bus will be next in the schedule above!